National Innovation Contest 2020

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National Innovation Contest 2020 - Preparation of Business Plan for the Innovation
National Innovation Contest 2020 - Institution’s Innovation Council
Ministry of Education’s Innovation Cell & AICTE, New Delhi
Date – 11th, 12th, 15th and 16th February 2021 - Mode of Conduct – Virtual

Session Plan

Day-1: Session 1 [11am- 12.30 pm]: Preparation for writing a Business plan

  • Business Plan for a Start-up and Important Components
  • Preparation for writing a business plan
  • Overview a case of a start-up-business plan document
  • Activity/Home Assignment- Draft Business Plan elements for your idea.

Day-1: Session 2 [03.00 pm- 4.30 pm]: Define the product and service items for a business/startup

  • Understanding the business opportunity identification process
  • Define the product and service items for a business/start-up
  • Understanding Different Business Models
  • Activity/Home Assignment– Product & Service Description Worksheet

Day-2: Session 3 [11.30 AM – 12.30 PM]: Understanding the market for the product and service

  • Understanding market research, target market size and competitive landscape and Differentiative Factors of the idea/ start-up
  • Linking Value Proposition to Market Research and Customer needs
  • Activity/Home Assignment – Start-up’s SWOT Analysis
  • Activity/Home Assignment –Competitive Analysis Report

Day-2: Session 4 [03.00 PM – 04.30 PM]: Preparing marketing plan for the product and service

  • Understanding marketing & promotional plan, pricing strategy and sales channel.
  • Activity/Home Assignment – Pricing Strategy Worksheet

Day-2: Session 4 [03.00 PM – 04.30 PM]: Preparing marketing plan for the product and service

  • Understanding marketing & promotional plan, pricing strategy and sales channel.
  • Activity/Home Assignment – Pricing Strategy Worksheet

Day-3: Session 5 [11.30 AM – 12.30 PM]: Preparing management and operation Plan for the Startup/Business

  • Managing IP, talent, Legal aspects of the Start-up
  • Preparing Operations Plan - (Business model— distribution strategy—Product planning link)
  • Activity / Home Assignment – Operational plan chart

Day-3: Session 6 [03.00 PM – 04.30 PM]: Preparing financial plan for the Startup

  • Understanding the concept and approaches of seed funding & investment
  • Cost Structure for Start-ups
  • Understanding the concept of financial projections, breakeven analysis for startups.
  • Activity/Home Assignment – financial projections worksheet

Day-4: Session 7& 8 [11.30 AM – 12.30 PM & 03.00 PM – 04.30 PM]: Question & Answer, Summing up and Executive Summary Preparation

  • Writing a detail business plan with all elements
  • Sharing Standard Templates/ Sample business plans

Resource Persons:

  • Mr. Yogesh Brahmankar, Head-Incubation & Entrepreneurship, Symbiosis Centre for Entrepreneurship & Innovation, Technology Business Incubator supported by DST, Govt. of India.
  • Mr. Arjun Panchal, CEO & Co-Founder at Pappazappata Pvt. Ltd and Adjunct Faculty, Symbiosis Institute of Business Management, Pune.
  • Prof. Satya Acharya, Faculty and CrAdLE Incubator, Entrepreneurship Development Institute India, Gandhinagar (EDII), Gandhinagar, Gujarat.
  • Dr. Moitreyee Goswami, Director, Zucate Pvt. Ltd. Pune & Angel Investment Mentor at Ah Venture.
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